Amazon Product Listing - Life Happy
Showcase your products on Amazon.in
It takes only 15 minutes to setup your account
How to list a product on Amazon.in?
To showcase your products on Amazon.in, you need to list them from your Seller Central account in one of the two ways:
(if the product is available on Amazon.in)
Adding a new offer by matching or scan the product barcode or ISBN using the Seller App
(for new products, not yet listed on Amazon)
Create a new listing by uploading product images and fill in the details
Adding a new offer
If the product you are selling is already available for sale on Amazon.in, all you have to do to list your product is select the product, add the price at which you want to sell the product, and the number of units that you want to sell.
You can add a new offer in the following ways:
You can add a new offer in the following ways:
Search for your product using Product Name, UPC, EAN or ISBN
(Available on Desktop & Mobile)
Scan Barcode for products with UPC, EAN or ISBN
(Available on the Seller App)
Upload details in bulk using standard and custom upload templates
(available on desktop)
Category Approvals
During the listing process, you will need to provide some additional documents or information for certain categories. They are called gated categories and you can find an indicative list of the same below.
Product category
Required documents
Examples
Automotive & Safety Accessories
Baby Products
Food & Grocery products
Health, Hygiene & Medicine
Kitchen Products
Pet Products
Protected Brands
Toys
Other categories
Please note that you may be requested for information or documentations in addition to what has been mentioned above
Amazon jargon:
ASIN
ASIN stands for Amazon Standard Identification Number and is a 10-character that is generated automatically. It is an alphanumeric identifier that helps with product identification from the catalog. But if you are creating a new listing, your product will automatically be given a new unique ASIN.
Create a new listing detail page
If your product is not available for sale on Amazon.in, you will need to create a new listing, so that customers can find all the relevant information about it. When you list a product on Amazon.in, it automatically generates an ASIN (Amazon Standard Identification Number).
Here are some of the details required for a new listing:
Here are some of the details required for a new listing:
1.
Title
200 characters max, capitalize the first letter of every word
2.
Images
500 x 500 pixels or 1,000 x 1,000 to increase listing quality as per Amazon Image Guidelines
3.
Variations
Such as different colors, scents, or sizes
4.
Bullet points
Short, descriptive sentences highlighting key features and benefits
5.
Featured offer ("Buy Box")
The featured offer on a detail page. Customers can either click on “Add to Cart” or “Buy Now”
6.
Other offers
The same product sold by multiple sellers offering a different price, shipping options, etc.
7.
Description
Optimize using keywords to improve listing discoverability
Amazon jargon:
Featured Offer ("Buy Box")
Buy Box is a white box on the right side of the product detail page where customers can add products for purchase. If more than one seller offers a product, they may compete for the Featured Offer (“Buy Box”). Sellers must meet performance-based requirements to be eligible for Featured Offer placement. Using services like Fulfillment by Amazon, you can increase your chances of winning the Buy Box
If you have your own brand of products, don't worry. We have ways to take care of your most common needs:
For products without barcodes
GTIN Exemption
If the product you sell does not have a barcode or a Global Trade Item Number (GTIN), you can request a GTIN exemption to sell your products on Amazon.in. Once we have reviewed and approved your application, you will be able to list your products.
Protection for brand owners
Brand Registry
If you are the manufacturer and brand owner of the products you are selling, consider enrolling in Amazon Brand Registry - a free service that gives you greater control over product detail pages that use your brand name.
Stuck during listing?
Have you started listing your product, but don't know how to proceed? Get answers about listing from one of the two below options
Get help for common registration& listing issues
We regularly host free Webinars about Listing on Amazon
Getting help with listing
If you are listing your products on your own, you can always learn the process through videos and tutorials available on Seller University.
The Amazon Service Provider Network (SPN) also lets you get paid support from third-party professionals to help you list your products on Amazon.in. The SPN not only helps you with listing but also takes care of a whole variety of seller needs.
The Amazon Service Provider Network (SPN) also lets you get paid support from third-party professionals to help you list your products on Amazon.in. The SPN not only helps you with listing but also takes care of a whole variety of seller needs.
Need help getting started?
Become a Seller today
Make your products available to crores of customers on Amazon.in every day.
It takes only 15 minutes to setup your account
Start selling on Amazon with 2% Commission* only
Launch your business on Amazon with 2% 'Sell on Amazon fee' or 'Referral Fee' effective from 26th October 2021, 5pm to 2nd November 2021. The flat commission* rate is applicable on all product categories priced upto Rs.300 and select categories upto Rs.1000.
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